Establishing an inkjet refill center within your retail operation, immediately makes you a full service provider, offering the complete product and pricing range for your customers. The presence of the equipment and the technical selling techniques that we have instilled in your personnel, not only will drive inkjet cartridge revenue, but also forms a significantt marketing platform, demonstrating expertise in all home printing product areas.
There will be a minimum 100 square foot work area required to place the equipment and provide adequate space for all activities. Simple access to 110 volt electrical service is the only utility necessary. If space is properly built out, installation and setup of the operation can be accomplished within one day.
This physical, demonstrable capability, clearly states to the public that you are seriously in the business of providing in home printing products in the most convenient shopping method. Gradually, you will convince them to add the full range of in home printing needs to their shopping lists.
Refilled cartridges represent a high quality, low cost solution and given the economics involved, simplistic and easily marketable pricing strategies can be developed and implemented.